INSTAGRAM, BITCOIN AND THE DARK NET
I never started out to build Trendy Carrot but to say it “just happened” would be an oversimplification of the facts. I’ve spent 30 years of my life in and around the entertainment industry in Hollywood and of course there’s a certain marketing savvy that comes with the territory when moving and shaking through that crowd.
You have to wear many hats to have any type of success and I've put in time professionally as an Actor, Director, Producer, Model, Fashion Stylist, Creative Director, Casting Director, Red Carpet Host and Socialite. I understand advertising aesthetic on every level even though I've never been employed as a marketing professional or received advanced education in that field.
Back in 2012 I was in the middle of 1½ year recuperation from major back surgery. Needless to say I had a lot of time of my hand. This is when I first started fine-tuning my knowledge of Internet marketing and also when I discovered the dark net and more importantly “bitcoins”.
At the time the hype around them was relegated to a few media "in the know" types and the way, way underground techie scene. They were trading at a modest $11. Even though I had a gut feeling I should get in something inside me refused to budge. “It was too new, unproven, and the concept of virtual money seemed a little too "George Jetsony” for me to take seriously.
Suffices to say I was wrong. At it’s all time high bitcoins traded at $1200. Getting in at $11 could have made me a small fortune. It is something I’ve always regretted and over the years I’ve gone back and forth about what caused me to make the unusual and over cautiously safe decision I did.
Normally I’m an educated risk taker who uses research, gut and confidence in my abilities as the winning formula to make decisions on how I move forward in life. Under normal circumstances I would’ve purchased a safe amount and watched. As the currency started to prove itself I would have gone for it with full gusto and sold at the high.
What I finally realized is the combination of having been disabled 7 ½ at that time (6 years disabled 1 ½ years surgery and recuperation), had completely rocked my confidence. I was financially ruined very uncertain about the stability of my future. My mind shifted to fear and my immediate survival. This left no room for chance or hope of any type of long term strategy. I subconsciously started making decisions that kept me running on a hamster wheel that seemed impossible to get off of and feeling like a failure I didn’t trust myself enough to break the cycle.
In 2014 there was an awesome awakening in my life and I decided I wasn’t going to make decisions based in fear anymore. I was going to say “yes” and trust that Jesus was going to work it out regardless of “me”. When my business partner asked me to team up with her in her fashion styling business, (although I’d never been interested in being a stylist and had said no countless times before), I said “yes”. When she said she’d rather die then handle our social media and even though I had no idea where to start, could I do it, I said “yes”.
That single “yes” led me down a long, frustrating and often very dark journey of discovery and knowledge to become the Instagram expert I am today. It’s also how Trendy Carrot (which mean an on trend lure) was born. Over the course of that time of frustration and sleepless nights, I got so good at growing and marketing our Instagram accounts that people started asking me to do theirs. I’d discovered the gold mine that Instagram could truly be if used right and I wanted to spare others from having to go through everything I did just to have success on the platform.
My goal is to help regular everyday people see what a tremendous, once in a lifetime opportunity Instagram is right now and help them take advantage of it and make money while doing so. Instagram won’t be around forever but if you do it right you leverage all your work there to the next hot platform when it comes along.
Don’t let fear of the unknown or lack of understanding keep you from taking advantage of this opportunity that is not going to last. You have to jump in now or it will be too late. Instagram is making millionaires of its users everyday and you don’t want to get left behind. The door is open but, like everything else, it will close.